This Privacy Policy explains how dragoncasinogb.co.uk ("we", "us", or "our") collects, uses, and protects the personal data of visitors to our dragon casino review website. Purecharity.org.uk is the data controller responsible for your personal information, and we are committed to handling it transparently and in full compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. By continuing to use dragoncasinogb.co.uk, you acknowledge the practices described in this policy. This policy was last updated in 2026.
Information We Collect
Information You Provide
- Contact form submissions: name, email address, and any message content you send to our team.
- Newsletter sign-ups: email address and any preferences you indicate when subscribing.
- Comments or feedback: any content you voluntarily submit in response to our casino reviews or articles.
- Correspondence: details contained in emails or messages you send directly to dragoncasinogb.co.uk.
Information Collected Automatically
- IP address and approximate location derived from your network connection.
- Browser type, device type, and operating system used to access our site.
- Pages visited, time spent on pages, and navigation paths through dragoncasinogb.co.uk.
- Referring URLs indicating how you arrived at our website.
- Cookie identifiers and session data as described in the section below.
Cookies We Use
Purecharity.org.uk uses cookies and similar tracking technologies to operate the site effectively, understand how visitors engage with our dragon casino reviews, and serve relevant affiliate content. You can manage your cookie preferences through our consent banner or your browser settings at any time.
| Cookie Type | Purpose | Retention |
|---|---|---|
| Essential | Required for core site functionality, including security, session management, and consent preference storage. | Session / up to 12 months |
| Analytics | Used by tools such as Google Analytics to measure visitor traffic, page performance, and user behaviour on dragoncasinogb.co.uk. | Up to 26 months |
| Affiliate / Marketing | Tracks clicks on affiliate links to casino operators so that referral commissions can be attributed correctly. | Up to 30 days |
| Preferences | Remembers your display settings and language or region preferences to personalise your experience on return visits. | Up to 12 months |
| Social Media / Sharing | Enables content-sharing buttons and may allow third-party social platforms to track interactions with embedded features. | Up to 24 months |
How We Use Your Data
- To deliver and maintain the dragoncasinogb.co.uk website and its dragon casino review content.
- To respond to enquiries, feedback, or support requests submitted by users.
- To send newsletters or promotional updates where you have given explicit consent.
- To analyse site traffic and user behaviour, enabling us to improve content quality and navigation.
- To track affiliate referrals and manage commercial relationships with casino operators.
- To comply with legal obligations, including responsible gambling requirements applicable in Great Britain.
- To detect and prevent fraudulent or abusive activity on our platform.
Legal Bases for Processing
Purecharity.org.uk processes personal data under the following legal bases as defined by the UK GDPR. Where we send marketing emails or deploy non-essential cookies, we rely on your freely given consent (Article 6(1)(a)), which you may withdraw at any time without affecting prior processing. For operating the website, responding to queries, and managing affiliate relationships, we rely on legitimate interests (Article 6(1)(f)), having balanced those interests against your rights and freedoms. In limited circumstances, processing may be necessary for compliance with a legal obligation (Article 6(1)(c)) under UK law.
Third Parties & Affiliate Links
Purecharity.org.uk contains affiliate links to licensed casino operators. When you click such a link, you will leave our site and your subsequent activity will be governed by the relevant operator's own privacy policy. We may receive a commission if you register or deposit; this does not affect the independence of our reviews. We also share anonymised analytical data with providers such as Google Analytics solely to measure site performance. We do not sell your personal data to any third party. All third-party processors engaged by dragoncasinogb.co.uk are required to handle data in accordance with UK GDPR standards.
Your Privacy Rights
- Right of access: request a copy of the personal data dragoncasinogb.co.uk holds about you.
- Right to rectification: ask us to correct inaccurate or incomplete personal data.
- Right to erasure: request deletion of your data where there is no overriding legal basis to retain it.
- Right to data portability: receive your data in a structured, commonly used, machine-readable format.
- Right to object: object to processing based on legitimate interests, including direct marketing.
- Right to restrict processing: ask us to pause processing of your data in certain circumstances.
- Right to withdraw consent: where processing is consent-based, withdraw it at any time via our cookie settings or by contacting us.
To exercise any of these rights, please contact us using the details in the Contact section below. We will respond within 30 days. If you are dissatisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.
Data Security & Retention
Purecharity.org.uk implements appropriate technical and organisational measures — including SSL encryption, access controls, and regular security reviews — to protect your personal data against unauthorised access, alteration, or disclosure. We retain personal data only for as long as necessary to fulfil the purposes outlined in this policy or to meet legal obligations. Contact form data is typically retained for up to 24 months; analytical data is retained in accordance with the cookie retention periods stated above. When data is no longer required, it is securely deleted or anonymised.
Contact
If you have any questions about this Privacy Policy, wish to exercise your data rights, or have concerns about how dragoncasinogb.co.uk handles your personal information, please contact our team by email at [email protected]. We aim to acknowledge all privacy-related requests within five business days and to provide a full response within 30 days. Purecharity.org.uk is operated for the GB market and all privacy matters are handled in accordance with UK GDPR and the Data Protection Act 2018.